I’m sure you’ve seen this: girl wins a pageant and instantly creates a social media page with her new title. You LIKE or FOLLOW the page and then well, never really see anything from her. What a shame. What a waste of a title!
The post below introduces 5 ways (although there are many more) to use social media as a titleholder. Some of you may have a page run by your director and thus, may not have much say in your page. Some of you may have complete access to posting or have someone who posts for you. Whatever the case, you can utilize social media to make the most of your year, encourage others to compete, and much more.
Take a below at my post suggestions below:
1. Introduce yourself
Try making multiple posts about who you are as a person. Are you a dancer? Gymnast? Artist? Musician? Whatever you are, try to humanize pageantry: show the world that they too can compete and win the crown. Show your fellow “girl musicians” or “girl Anime lovers” that you are breaking the pageant stereotype. Your posts could encourage someone to compete and thus, make a huge difference in their lives. You can indeed 'be the change you wish to see in the world' of pageantry...
2. Share information about your pageant system
Why did you choose your pageant? What do you like about it? When is the next pageant event? Introduce the world to the awesome-ness that is your system and keep them informed. Sometimes people have to see or hear things 10+ times to even recognize it on their timeline, so keep doing your job and promote the system you represent!
3. Be a role model
Refrain from sharing content that would make people question your integrity or values - what you share can reflect on the pageant system you represent. Be sure to clean up your social media pages; if your grandma would question it or would be offended by it, it probably isn’t appropriate. And never forget that what you do on social media never goes away; people can screenshot things, print them, edit them etc. To avoid such issues, strive to be a role model in everything you do. If something is ever in question, that’s the hint to just avoid it.
4. Be an inspiration
Share all of the great things you are doing! Maybe you are volunteering once a week or participating in a championship game. Encourage others with every post that you make! People could always use encouragement in their lives, so be sure to bring that energy into their lives whenever you can.
5. Share content
Maybe something grand has happened in the world of pageantry, or where you volunteer, or with your role model! Share the positive content and create a sense of engagement on your social media page. When someone comments on your page/photo/post, be sure to respond quickly, politely, and enthusiastically: make sure that people know you are running your page and want to encourage engagement and conversation. When people see that a “real girl” is on the other side of the screen, they will appreciate your response….and who knows, maybe they know someone who will be interested in competing for your title in the future (note: it is your job to be the face of your pageant system for one year and this includes bringing in more people to compete)!
Notice: I have shared 5 ways to use social media as a titleholder; one for each workday of the week. Yes, this means that you can indeed post 5x/week on social media! Think like a business; we tend to engage with businesses that we see more on social media - think of the fave celeb who’s quote you just retweeted or that organization’s picture you just loved on instagram. Social media is a way to connect and collaborate often, not just post when you win or ride in a parade.
Furthermore, by creating social media pages that are truly engaging, you can help humanize pageantry and that’s super important to us here at #TeamBV. It’s time that people stop thinking of pageants as just “fake teeth and fake hair” or those girls who ride in parades and “smile and wave”, but would never hold a conversation or “couldn’t be a real person”. Help end the “pageant girl stereotype” and create a new understanding of what it means to be a pageant girl: someone who loves her community, is a real/everyday girl, and who engages with people so she can inspire them to achieve their wildest dreams.